To be sure, man’s search for meaning may arouse inner tension rather than inner equilibrium. However, precisely such tension is an indispensable prerequisite of mental health. There is nothing in the world, I venture to say, that would so effectively help one to survive even the worst conditions as the knowledge that there is a meaning in one’s life. There is much wisdom in the words of Nietzsche: “He who has a why to live for can bear almost any how”
Viktor Emil Frankl, Man’s Search for Meaning
Life is short, and with its brevity, we, at The Brew believe that everybody is entitled to a meaningful context, which is deeply engaging, expands the thresholds of abilities & possibilities, in the pursuit to fulfillment, realization & gratification.
At The Brew, we attempt to seek man’s search for meaning by building purpose-driven organizations/institutions/structures, building engaged high potential teams & shaping high performance workplaces, deeply embedded in the principals of self-management, transparency, innovation, collaboration, diversity, sustainability & excellence.
Be it building high performing workplaces, or high potential teams, improving organizational effectiveness, or organizational trust, engagement, embedded-ness, culture or to improve business outcomes, human capital ROI – we leverage our demonstrated competence in these outcomes to transform organization. We are the experts, you have access to us, & we will not stop until you get to, where you want to be.
We, at The Brew, enable high impact solutions on levers of human capital enhancing organizational performance – capability – effectiveness yield, basing to build high performance teams & sustainable high impact workplaces, with ultimate objective to create competitive advantages.
The Brew’s ‘Why’
The Brew’s purpose is to transform & translate potential & ability to competence & capability for Individuals, Teams, Groups & Organizations. We enable metamorphosis to high impact organization, high performance engaged workplaces & high potential workforces and teams.
Debunking the polemic absolute truths of human purpose, that Life is not primarily a quest for pleasure, as Freud propounded, or a quest for power, as Alfred Adler propounded, but a quest for meaning and purpose, & deriving fulfillment from traversing on that journey.
To all the Decision Makers & Leaders accountable for shaping people’s lives, we strongly urge & recommend to make the context (operational & strategic), more meaningful, aligned & purpose driven (See how we do it here – Case Studies), knowing full potential of human possibilities, abilities & capabilities, as summed up here:
Since Auschwitz we know what man is capable of. And since Hiroshima we know what is at stake.
Viktor E. Frankl
